In 2006, a group of Lincoln business and civic leaders, now known as 2015 Vision, began looking at previous studies collectively, gathered elements of the studies and blended them into a bold, new community vision.

The vision strengthens research and education, creates jobs and provides new entertainment and cultural opportunities for citizens of Lincoln and Nebraska. Specific goals include:

• Expanding Lincoln’s economic base by fostering entrepreneurship and investment opportunities.
• Increasing opportunities for young people to become long-term Lincoln residents.
• Providing better jobs, affordable housing and expanded entertainment and recreational opportunities.
• Assisting UNL in fulfilling its research, technology, education, arts and athletics mission.
• Increasing public-private partnerships in order to implement more strategic community projects.
• Encouraging the pooling of private sector charitable giving and business investing in strategic projects.